Share 'Inbound Campaigns'

So, Joe requested something on inbound campaigns. Well, that topic is pretty wide open. I guess one could talk about technology; anything from CRMs to KBs and FAQs to auditing. One could also talk about processes or policies. Or, one could mention the necessity for hiring the right person and training. I could go on and on about the paradox of the client and the outsourcer in tech support world.…